A good recipe for cookies?

A few weeks ago the Berkman Center for Internet and Society posted an interesting contest: create a short informative video about Web cookies and have the chance to win up to $5,000 and a trip to DC where the video would then be shown at the FTC’s Town Hall workshop on “Ehavioral Advertising“.

I’m afraid we’re past the deadline for submissions and I apologize for posting about this so late (life intervened and I got behind on a bunch of things). I wanted to post about it nonetheless, because I think it’s an interesting initiative and the resulting videos are available for viewing.

I was very intrigued by this contest given my interest in improving people’s Internet user skills. What would be a good way to communicate the concept of a Web cookie to folks who have little technical background? I haven’t looked at all of the submissions, but the ones I’ve seen I find are still too technical and are likely only comprehensible to those who already know at least a few things about Internet cookies. Alternatively, the clips are too vague and so likely have limited utility for that reason. I was a bit surprised and disappointed that people didn’t do more with the cookie analogy. Some of the videos have related cute/amusing components, but not incorporated in a particularly effective way. However, note that I have not watched all of the submitted videos so I may have missed some gems. Feel free to post links to ones you think are especially informative. I think the timeline for submissions was a bit short (I know there were particular logistical reasons for this), which may have prevented more people from getting involved and may have limited the amount of effort that could go into creation of the entries.

An interesting aside about how YouTube posts videos (assuming I understand this correctly, but I haven’t explored this aspect in depth so feel free to correct me): it seems that the creator of the video has little say over what becomes the thumbnail image for the clip. As far as I can tell, the frame is taken from the middle of the video, which is not always ideal as it’s not necessarily the most informative segment.

2 Responses to “A good recipe for cookies?”

  1. Dima Says:

    Interesting indeed, particularly in the context of Web 2.0ish hype and obsession with creativity at the ages. There are a few interesting and a few creative ones though. But just as you, i haven’t watched all of them.

    And as to your YouTube comment, i remember reading somewhere a while ago that this is exactly how they choose the thumbnail – the frame is taken from the middle of the video. Already back then i heard people complaining about it.

  2. Dima Says:

    P.S. The dog accident sounds bad (especially the scars part)… hope you will get well soon!